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Sustainable seafood can feed billions of people and help end hunger.

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Seafood is important to a healthy and balanced diet.

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Biodiversity and healthy ecosystems are indicators of clean water

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The seafood sector is a cornerstone of coastal economies

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The Blue Economy is large and growing, and critical for our planet

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Communities are adapting to climate change and developing sustainable solutions

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Consumers want sustainable seafood from responsible producers

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Urgent action is needed to reverse climate change and deal with its impacts

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Responsible seafood production means healthy ecosystems and sustainable oceans.

Wonderful and beautiful underwater world with corals and tropical fish.

Partner with Eat Blue™ to celebrate life below water.

Goal 14 - Life Below Water

The ocean is the lifeblood of our planet and its biodiversity provides sustenance and oxygen, its waters provide commercial links between continents and its ecosystems provide for the abundance of life that power human imagination and discovery.

We know less about the bottom of the ocean than we know about the surface of Mars but as we enter the Decade of the Ocean, we hope to discover the hidden truths of ocean health and find ways to harness its resources for future generations.

Imagine the organisms that have yet to be discovered in all their shapes, sizes and colors (or lack thereof) and the lessons we can learn from their ecosystems. Life below water is precious and needs to be conserved for our own benefit.

How can you Eat Blue™?

You have already taken an important step towards educating yourself and celebrating life below water. 

By recognizing that the food system may contribute up to 30% of greenhouse gas emissions in the United States, we hope you will take the important next step to eat local and sustainable sources of protein, which can come from plants or plant-based meats, responsibly produced seafood from the ocean or aquaculture pens, or cell-based seafood from BlueNalu when it becomes available.

By choosing to Eat Blue™, we can have a profound impact on the sustainability of marine ecosystems and conserve Earth’s most precious resource.

Celebrate Life Below Water. Eat Blue™.

  • SIGN-UP for the Eat Blue™ newsletter 
  • FOLLOW @EatBlueNow on Facebook, Instagram and Twitter
  • LEARN about life below water by visiting this site for updates, and share your favorite articles with friends
  • TAG @EatBlueNow on Facebook, Instagram and Twitter. Use the hashtags #EatBlue #OceanOptimism and #SDG14
  • SHARE your journey on social media in search of sustainable seafood using #EatBlue #OceanOptimism #SDG14 #Seafoodies #BlueNalu #SeafoodSaturdays
  • EAT at least 2-3 servings of seafood per week based on the ocean species recommended by the Seafood Selector or Seafood Watch guidelines
  • EAT LOCAL fish when possible.  Ask the restaurant, fishmonger or grocery clerk:
    • Was the fish wild-caught locally or farm-raised sustainably?
    • Where is the fish from?
    • What is the risk for mercury, microplastics or other toxic chemicals?
  • TASTE a new species of fish that you wouldn’t normally try.  Many underutilized fish species are healthy, delicious and sustainably produced
  • COOK with confidence using these home recipes as a guide
  • JOIN or CREATE a Community Supported Fishery for fresh local seafood
  • THANK a local fishermen!  Fisherman in the United States are a cornerstone of coastal economies and represent the most sustainable fishery in the world.
  • HOST a dinner party with your friends featuring locally caught seafood, and invite a local fisherman as the guest of honor. Don’t forget to share your story with us!
  • ADVOCATE for sustainable seafood. On occasion, we may ask for your help to educate elected officials.  Don’t worry, we can provide plenty of materials as a guide but in the meantime, look up your local member of congress.
  • DONATE to responsible non-profits promoting sustainable fisheries and seafood.

Being among the first in the world to try delicious cell-based seafood products when they become available in select markets starting 2021.

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Celebrate Life Below Water. Eat Blue™